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Record Store Day unveils 2013 official poster, ambassador

Only 5,000 copies will be made of the 24-by-36-inch poster, which is printed on heavy paper and will be gratis at fully participating record stores in the U.S.

By Susan Sliwicki

Jimi Hendrix graces the official poster of Record Store Day for 2013.

The poster was made from a photo of Hendrix that was taken in a small record store in New England shortly before the release of his 1967 breakthrough album "Are You Experienced."

Jimi Hendrix Record Store Day poster

Jimi Hendrix is the official "poster boy" of Record Store Day 2013. A limited-edition poster is one of the highlights of this, the sixth year of Record Store Day.

"It's entirely appropriate that an image of Jimi Hendrix is on the official Record Store Day poster," said Janie Hendrix, his sister. "He was an avid music fan and record collector himself and, of course, his recordings are among the most enduring and cherished of all time. Jimi's musical legacy and influence grow with every passing year so, in a sense, he makes Record Store Day last much, much longer than 24 hours."

Only 5,000 copies of the poster will be made. The image is a 24” x 36” poster printed on heavy paper and will be gratis to Hendrix fans at fully participating record stores in the United States. Fans should contact their local stores the week before Record Store Day, which falls on April 20 this year, for details.

Beyond this limited-edition poster, Record Store Day 2013 is a biggie or Jimi Hendrix fans and collectors. Experience Hendrix will issue a limited-edition, individually numbered 7-inch vinyl single featuring the original mono mixes of "Hey Joe" and "Stsone Free," which have been unavailable since their original 1966 release.

"People, Hell and Angels," an album premiering 12 of Hendrix's previously unreleased studio recordings between 1968 to 1970, will be available at independent record stores starting March 5.

Record Store Day began six years ago as an event to support the independent record community worldwide; it occurs on the third Saturday of April.

Jack White 2013 Record Store Day

Jack White is the 2013 Record Store Day Ambassador.

This year, Jack White has been named the event's official ambassador. Although he may be better known for his musical work with The White Stripes or Dead Weather, White also owns a record store. His own record label, Third Man Records, which is known for producing a variety of fun and interesting pressings, many of which have graced Goldmine's Market Watch countdown.

"As Record Store Day Ambassador of 2013, I’m proud to help in any way I can to invigorate whoever will listen with the idea that there is beauty and romance in the act of visiting a record shop and getting turned on to something new that could change the way they look at the world, other people, art, and ultimately, themselves," White said of his Record Store Day role.

Record Store Day is managed by the Department of Record Stores and is organized in partnership with the Alliance of Independent Media Stores (AIMS), the Coalition of Independent Music Stores (CIMS) and celebrates the culture of independent record stores by playing host to in-store events/performances, signings and special product releases on a global scale. For more information, visit